The focus of digital marketing strategies is often to drive traffic to your site. As important as this is, it’s only a small part of the equation. What happens once they get there? Do visitors quickly leave? Do they click around a bit, but never convert?
Looking at the situation holistically, there is an intersection of strategies at play: SEO, PPC, and social media all complement traditional marketing tactics to drive qualified leads to your website. Google any SEO or PPC issue and you’ll find dozens of tips and techniques to help you fix the problem. The tactics are often easy, but a total solution is not–that’s where we shine.
Specifically, we are experts at: