In today’s competitive digital landscape, Pay Per Click (PPC) advertising has emerged as a vital tool for businesses seeking to enhance their online presence and drive targeted traffic to their websites. For multi-location businesses like franchises or property management companies, PPC becomes even more important as it allows for tailored […]
How to Run Multi-Location PPC in 2025: PPC for Multi-Location Companies Read More
Bidding on branded keywords typically yields high click-through and conversion rates with a low cost-per-click, but many marketers don’t know how to use them effectively. This can lead to poor PPC strategies that waste budget and provide a poor return on investment. To help you make the most of your
When should you use branded vs non-branded keywords in paid ads? Read More
Pure Visibility recently celebrated 17 years in business! Linda Girard co-founded Pure Visibility in 2005 with a mission to build an SEO company that puts results ahead of tactics, in a time when digital marketing was still relatively new. Today, Pure Visibility is a thriving digital marketing agency specializing in
Q&A with Linda Girard: On Entrepreneurship and Growing a Business Read More
