Website Relaunch Consulting: Website Redesign SEO
Protect your SEO during a website redesign.
It’s generally accepted that traffic loss is inherent to any website relaunch. But with proper planning, preparation, and SEO relaunch experts by your side, you can mitigate nearly any hiccup to your rankings and traffic.
Safeguard Your Next SEO Website Redesign
Unique Plans Built for Each Site
Our Redesign SEO Protection Plans help you offset the risk that comes with a website redesign project, and ensures your new site is primed for SEO success. Each business and website is unique, and our strategy remains flexible to meet your needs.
Tailored Strategies for Before, During, and After Launch
Our SEO Protection plans are based on a 6-month engagement, but we know that some projects take longer. We work closely with your web development team to ensure the most successful elements of your SEO are identified, preserved, and enhanced.
Working with Your Web Dev Team, not Against
We love collaborating with web design and development teams, and they appreciate our work because it allows them to focus on what they do best, all while making certain your redesign project is a success.
How Does SEO Fit Into Your Next Site Redesign?
Our Redesign SEO Protection plans are designed to take the guesswork out of the website redesign process. We’ve helped numerous businesses regain their rankings and traffic after an unsuccessful relaunch, and each time the problem was clear: web design and development teams regularly and unintentionally overlooked the critical steps needed to protect a website’s SEO.
Live Site Audit
A thorough SEO audit of your current website to identify the pages and elements that drive its rankings and traffic.This includes a review of your keywords, content, technical SEO, analytics, backlinks, and competition.
Development Site Audit
A full review of the optimization of your new website prior to launch. We audit your dev website’s technical SEO, content, mobile-friendliness, and analytics.
Discovery Meeting
A detailed survey followed by a 1 – 2 hour session facilitated by your plan manager. Discovery helps us learn more about your redesign and project goals so we can better focus our efforts.
Launch Day Support (Available For Level 3 Plan)
Let us keep an eye on your new site while you take care of key operations. Enjoy 8 hours of monitoring and on-call support during the day of your relaunch to make sure everything is working properly.
Case Studies
Explore SEO success stories
We’ve worked with clients across industries to generate traffic and revenue with our professional SEO services
Customer testimonials
Hear results and feedback directly from our clients
FAQs
Read through some commonly asked questions from clients regarding our services, or contact us directly to learn more.
What is website redesign SEO?
“>Website redesign SEO helps you offset the risk that comes with a redesign project, and ensures your new website is primed for success. This involves pinpointing your current website’s strengths so you can protect and build upon them, and identifying its weaknesses so you know what can safely be eliminated without harm to your bottom line.
What is Pure Visibility’s approach to website redesign?
“>Pure Visibility does not do website redesign; instead, we leverage our SEO expertise to work as a trusted partner of web design and development teams. This collaboration allows them to focus on what they do best, while we ensure that all the SEO elements are in place for a successful relaunch.
Our approach to website design SEO includes a thorough manual audit by career experts and hands-on assistance throughout your redesign to address technical issues and ensure top performing pages are preserved and optimized.
Why is SEO important during website redesign?
Overeager marketers often jump into a website redesign without a clear understanding of what is and isn’t working with their SEO, leading to unnecessary changes. Changing URL structure and site architecture, deleting pages with high-quality backlinks, and rewriting high-performing content are all common mistakes that can have major ramifications for your rankings, organic traffic, and sales.
Much of this loss can be mitigated by following SEO best practices and making sure you fully understand what elements of your website are driving traffic before making any design, architecture, or content decisions.
How do I measure SEO growth? How soon can I expect results?
The goal of any SEO service is to increase organic traffic, leads, and conversions. Read our blog about how to measure the ROI of SEO. You can measure your progress with many key performance indicators. Examples include:
- Organic Sessions
- Keyword Ranking
- Leads
- Pages Per Session
- Page Load Time
- Crawl Errors
Some KPIs can show results in only a month, but most take six months or longer to see results.
What is the process for PureVisibility’s website redesign SEO?
The process for PureVisibility’s website redesign SEO begins with an in-depth analysis of your current website’s performance, identifying strengths, weaknesses, and areas needing improvement.
Next, our team conducts a comprehensive keyword research to ensure that the new site will target high-performing and relevant search terms. During the redesign phase, we collaborate closely with your development team to ensure that the website’s architecture, design, and content are fully optimized for search engines. Post-launch, we monitor the site’s performance, making necessary adjustments to further enhance SEO effectiveness and user experience. This ongoing support helps to sustain improvements in rankings and traffic over time.
Enhance your digital marketing and SEO strategy today
Contact Pure Visibility for expert SEO redesign consultation and support services to drive results and maximize ROI.
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