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From Our Blog
Marketing teams should use an editorial calendar
How to Create an Editorial Calendar
January 23, 2020

As marketers, we know there are best practices we should be following to drive results, but these strategies are often put on the back burner as we focus on getting through our day-to-day work. In our work to help our clients prioritize their efforts, we’ve found, across the board, teams that use an editorial calendar consider it well worth the time and effort.

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Our most popular digital marketing blog posts from 2019
Our Most Popular Digital Marketing Posts of 2019
December 18, 2019

As the year comes to a close, we want to thank our readers and subscribers for their continued interest in our take on digital marketing. We’ve shared lots of great insights on our blog this year, so we are recapping our top 5 posts of 2019.

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How PPC and SEO work together
How PPC and SEO Work Together to Own Page One
November 18, 2019

There are many misconceptions around digital marketing — what it entails, what gets the best results, and what you can expect in terms of return on investment. And two of the biggest marketing channels within digital, PPC and SEO, are frequently confused with each other or surrounded by misconceptions. Many marketers believe that one is inherently better than the other,…

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