How to effectively collaborate with an agency

Whether you’ve set new lofty goals for your marketing team or you’re struggling to meet last year’s metrics, working with a marketing agency can help you achieve your goals. Partnering with an outside agency can provide you with new resources and expertise. Like any good partnership, it takes effort and communication from both sides to collaborate effectively. You can use these methods and steps to improve your collaboration skills with others.

The Top SEO Issues of 2020

Organic search continued to be an important source of traffic for websites in 2020. According to BrightEdge, 68% of online experiences begin with a search engine and 53.3% of all website traffic comes from organic search. Yet many companies lose out on this valuable traffic because their websites aren’t properly optimized for search.

The best SEO audit tools for website crawls, keyword research, and more.

Through our process of developing our Visibility Audit, we worked with dozens of online SEO tools to find the right combination of data points we needed to perform our analysis. Some of the tools we had already used for years, while others we discovered while looking for more efficient ways to get the job done. Either way, it was hard to choose from such a robust field of SEO applications, both paid and free.

How a property management company signed 225% more leases with SEO and digital advertising

Property management companies often operate in aggressive markets. Properties face stiff competition for organic visibility and a higher cost to advertise online. These companies need to be both strategic with their digital advertising and follow SEO best practices to maximize their visibility in the search results. An experienced agency can help tailor your efforts for each property and make the most of your marketing budget.