Linda Girard

Frequent speaker, author, and widely-recognized expert on internet marketing, Linda is co-founder & CEO of Pure Visibility.

How to manage your marketing budget and encourage growth with SEO and PPC

Search engine optimization (SEO) and pay-per-click (PPC) are both highly effective marketing channels when handled correctly. Unfortunately, many in-house marketing teams lack the time or expertise to create and implement multiple digital marketing strategies.  Although it may feel counterproductive at first, marketing managers who want to make the most of …

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