Paid Search & PPC Advertising
Digital advertising is the fastest way to generate more traffic, leads, and sales from your website.
Whether you use Google Ads to reach the most proactive searchers, or take advantage of niche targeting though paid social media, our strategy is always focused on achieving the highest return on your investment.
Ready to get started?
Supercharge your digital visibility.
When you successfully leverage search advertising, you bypass the organic efforts of your competitors. You’ll be on top of page one in less time. But digital advertising is much more than paid search: display ads will help you expand your brand’s reach, while remarketing will keep it top of mind. And social media advertising offers unprecedented levels of audience targeting, so you can reach a very specific demographic at the most relevant time.
How it works:
Our digital advertising contracts include everything you need to quickly increase traffic to your website, without a minimum monthly commitment.
We began seeing ROI on our Google Ads within two months of working with Pure Visibility. They continue to demonstrate their wealth of knowledge and have been a pleasure to work with. We are a small company and Pure Visibility was willing to work with us when a lot of other companies wouldn’t.
Lauren Webster, Nuventra
Discovery
We begin with a detailed intake survey and discovery session with your team.
- We learn about your business offerings, goals, and target audience.
- From there we research which platforms will be most effective for your message, market, and budget.
Account Setup & Launch
A one-time fee covers setup on your chosen platforms.
- We create new accounts, as needed or reconfigure your existing ones.
- We fine tune your Google Analytics installation to provide meaningful data.
- We build, target, and launch your campaigns and ads on each platform.
Ad Optimization & Management
Your monthly fee covers ongoing campaign management.
- Your campaigns are managed by career digital advertising experts, not an automated system.
- We monitor your accounts to maximize your ad budget and prevent lags in performance.
- We regularly optimize your campaigns and make recommendations to keep your ads fresh and maximize ROI.
Monthly Reporting
All along we keep you informed on your digital advertising success.
- Once a month, we provide custom reporting and dashboards that are tailored to your business goals.
- You’ll be able to track the success of your campaigns and make informed decisions on your overall strategy.
Put 15 years of PPC expertise to work for you.
We’ve been managing digital advertising campaigns since 2005. We are a Premier Google Partner and a Microsoft Advertising Partner. All of our accounts are managed by career experts who take the time to understand your business and goals, rather than an automated system.
Digital Advertising Management Pricing
Pure Visibility provides expert digital advertising management and optimization, focused on achieving the greatest ROI for your budget. Each package includes a one-time setup fee which covers discovery, recommendations, campaign setup and launch. The ongoing monthly management fee covers campaign management, optimization, and reporting.
PPC FOR
Lead Generation
More leads at the most efficient price.
$2000+ Base price per month
Plus a one-time setup fee starting at $3000, depending on complexity.
PPC FOR
Ecommerce
Better profit margins per sale.
$2500+ Base price per month
Plus a one-time setup fee starting at $2000, depending on complexity.
PPC FOR
Multi-location
Unique messages for unique markets.
$2500+ Base price per month
Plus a one-time setup fee starting at $3000, depending on complexity.
Is digital advertising right for your website?
Just answer a couple quick questions. We will contact you to schedule a time to discuss how digital advertising can help you reach your business goals.
FINE PRINT: Monthly digital advertising management fee does not include the monthly ad spend that goes directly to the advertising platform, such as Google, Bing, Facebook, etc.
*Our standard monthly rate for digital advertising is $2,500 or 15% of ad spend, whichever is greater.
Which digital advertising platform is right for me?
We regularly work with many popular online advertising platforms. We have also leveraged more targeted platforms, such as Houzz, when appropriate for our client.
Search AdvertisIng
- Google Ads
- Microsoft Advertising
- Amazon Advertising
Social Media Advertising
Display Advertising
- Google Display Network
Video Advertising
- YouTube
Ready to up your visibility game?
Combine digital advertising with organic SEO for a digital marketing one-two punch. Contact us and we can create a custom package to meet your goals.
We began seeing ROI on our Google Ads within two months of working with Pure Visibility. They continue to demonstrate their wealth of knowledge and have been a pleasure to work with. We are a small company and Pure Visibility was willing to work with us when a lot of other companies wouldn’t.
Nuventra
From an ROI standpoint, our Google AdWords campaign’s performance improved about 200% within the first three months we began working with Pure Visibility.
Sircon
I wanted to thank everyone for all of your Very engaging, exIf you are looking for a company that works very well with you, that gets in there and manages your entire program–If you’re looking for a company that is accessible, friendly, welcoming, nurturing (they do not talk down to you)–If you’re looking for a company to be successful and grow with you–Pure Visibility is the company I would choose.
Easter Michigan University
Frequently Asked Questions
How long does it take to see results from digital advertising?
Digital advertising can often produce results immediately, but it takes time and finesse to optimize campaigns to perform their best. While our digital advertising contracts do not require a minimum commitment, most of our clients achieve peak ROI on their campaigns within three to six months of initiation.
How do I measure PPC growth? How soon can I expect results?
Digital advertising can often produce results immediately, but it takes time and finesse to optimize campaigns to perform their best. To ensure you’re getting a good return on your investment, it’s best to work backward: use the generated revenue from one sale to see how much traffic you need, the cost of acquiring that traffic, and if you’re making a profit using those margins.
What does PPC management include?
Our digital advertising contracts have everything you need to quickly increase traffic to your website through PPC. This includes research, account setup and launch, ongoing ad optimization, and monthly reporting.
Your PPC campaigns are managed by career digital advertising experts, who regularly optimize your campaigns and make recommendations to keep your ads fresh and maximize ROI. Custom reporting and dashboards that are tailored to your business goals are provided once a month so you can track the success of your campaigns and make informed decisions on your overall marketing strategy.
How quickly can you launch PPC campaigns?
PPC campaigns usually launch about four weeks from Discovery. This gives our experts adequate time for research, account setup, and building out campaigns.
Digital Advertising Success Stories
How a property management company boosted leads for rentals by 89%
Property management is a highly competitive industry, particularly in local markets like college towns. It can be difficult to cut through the clutter with a pay-per-click (PPC) campaign in these situations, especially with a limited budget.
How a unique university program used a strategic Google Ads campaign to drive 91% more traffic
Innovative ideas can change the world — but only if people know about them. Companies offering new products or services often struggle to advertise online because no one knows to look for them yet. Fortunately, there are ways to use pay-per-click (PPC) campaigns to drive awareness, even if you’re starting from scratch. Why PPC is important PPC is a digital…
How a pharma sciences company boosted conversions 500% in five months with optimized Google Ads
Companies serving the healthcare industry can struggle to effectively target their PPC campaigns. Reaching these niche audiences through Google Ads requires marketers to test keywords, campaigns, and overall strategy so they can show up for relevant searches and drive qualified leads. Unfortunately, internal marketing teams don’t always have the resources or expertise to devote to ongoing campaign optimization. In these…