In June 2021, Google will release an algorithm update that incorporates new signals related to page experience. These new signals, called Core Web Vitals, are part of a larger effort by Google to ensure searchers are having the best experience when using its search engine and visiting pages from the …
Google Algorithm Update: Understanding Google Page Experience and Core Web Vitals Read More
Organic search continued to be an important source of traffic for websites in 2020. According to BrightEdge, 68% of online experiences begin with a search engine and 53.3% of all website traffic comes from organic search. Yet many companies lose out on this valuable traffic because their websites aren’t properly …
Whether you are preparing to redesign your website, or wondering how to improve the quality and quantity of its traffic and leads, an SEO audit is, hands down, the best mechanism for understanding its true effectiveness. You’ll be able to tell what pages are your shining stars—bringing in the most …
The best SEO audit tools for website crawls, keyword research, and more. Read More
How voice and local search optimization can help you reach your displaced market. Whatever stage of the pandemic your state is in, if you’re brick-and-mortar businesses, you face some tough promotional problems: How do you let your customers know if you’re open? How do you inform the public about new …
OK Google, How do I Get More Business During the Pandemic? Read More
There’s a lot going on in the world to fuel an abundance of anxiety. The last thing you need as a marketer trying to keep your business afloat is more added to your to-stress-about list. While it may seem like a small win in the shadow of so many bigger …
Our Feel-Good Guide of Simple SEO Tips: 8 Things You’re Doing Right! Read More
WordPress is the most widely-used content management system (CMS) in the world, and has become popular with everyone from small businesses and niche blogs, to international publications and major shopping sites. There is a large catalog of SEO plugins that make it easy for designers, developers, and content editors to …
Review: How to Use the Yoast SEO Plugin as Part of Your SEO Strategy Read More
If it looks like a website redesign is going to be on your docket during the next twelve months, you’re in luck! Allow us to introduce Don’t Lose It!, our free, downloadable guide to help you “keep your search rankings and organic traffic the next time you redesign your website.” …
Introducing Our Free Guide to SEO for Website Redesign Read More
With your website launched, it’s tempting to kick back and relax; unfortunately, the weeks immediately after a relaunch are the most critical for your website and online presence as a whole. Problems can quickly build and snowball as search engines crawl and index your new website, making it crucial that …
Part 3: Find & Fix Website Problems With This Post-Website Redesign SEO Checklist Read More
Launch day is scheduled! It may feel like the hard work is behind you once the design and development process is coming to a close, but re-launching a website is fraught with its own set of perils, and your optimization and rankings are not immune. Without a solid understanding of …
