With tight budgets and competing priorities, some marketers decide to put search engine optimization (SEO) on the back burner when planning their marketing strategy. Unfortunately, not investing in SEO can have major ramifications for your online visibility. With an average traffic share of 53% across industries, organic search “remains the […]
SEO vendors vs hiring in-house and how to choose an SEO company Read More
Organic search continued to be an important source of traffic for websites in 2020. According to BrightEdge, 68% of online experiences begin with a search engine and 53.3% of all website traffic comes from organic search. Yet many companies lose out on this valuable traffic because their websites aren’t properly
The Top SEO Issues of 2020 Read More
Do you feel like you don’t stand out when it comes to local search? Are you looking for an easy way connect with your regional audience? If so, Google’s new Google Posts feature may be a great way for you to increase engagement through your Knowledge Graph and Google Maps listing, without
Google Posts: How to Use Google’s New Feature for Local SEO Read More
Being a marketer in today’s digital world can be stressful. Whether you’re an entry-level employee fresh out of college or a seasoned professional, marketers are expected to know a bit of everything when it comes to digital marketing—and that can get tricky when you’re pressed for time. It’s hard to
Top 10 Digital Marketing Resources for Beginners (…and Beyond) Read More
Search results on Google often come with a “Cached” page version that can be accessed by clicking the green arrow next to the URL. Clicking “Cached,” will take you to the version of the page that Google saw when it last visited the site and indexed its content. Google will let
What is a Cached Page on Google and What Does it Mean to you? Read More
Whether you are preparing to redesign your website, or wondering how to improve the quality and quantity of its traffic and leads, an SEO audit is, hands down, the best mechanism for understanding its true effectiveness. You’ll be able to tell what pages are your shining stars—bringing in the most
The best SEO audit tools for website crawls, keyword research, and more. Read More
Resolutions may appear cliche this time of year, but setting goals is essential for improvement. It lets us know where we are now and where we want to go. Many of the goals we all set last year didn’t hold beyond March. And that’s okay! The COVID-19 crisis requires us
Our Top Digital Marketing Resolutions for 2021 Read More
Selling products online can open up additional revenue streams for traditional brick and mortar companies. With ecommerce, businesses once confined to local markets can now sell products to people around the country, or even the world. But successfully shifting focus to online sales requires an understanding of digital marketing and
PPC for Ecommerce – How to Get Started with Ecommerce PPC Read More
Property management companies often operate in aggressive markets. Properties face stiff competition for organic visibility and a higher cost to advertise online. These companies need to be both strategic with their digital advertising and follow SEO best practices to maximize their visibility in the search results. An experienced agency can
How a property management company signed 225% more leases with SEO and digital advertising Read More
In our blog of work from home tips, we outlined some of the ways the employees at Pure Visibility have set up a successful work from home routine by doing things like setting regular hours, creating a dedicated work zone, and taking frequent breaks. This advice has helped us keep
How to Stay Healthy When you Work from Home Read More
